Helblinghaus

Herzog-Friedrich-Straße 10

Worth knowing

The Helblinghaus is often described as the most beautiful building in Innsbruck. However, as the only baroque building in Innsbruck's old town, the town house, which is richly decorated with rococo stucco, seems out of place and kitschy to purists. In 1730, architect Anton Gigl planned the conversion of a typical residential building in the Gothic historic centre into a building in the typical style of the early 18th century for the owner Johann Fischer. The rococo façade features nature motifs, putti, masks and other jewellery. A copy of Lukas Cranach's miraculous image of Mariahilf is emblazoned on the gable in an unoriginal manner. More inconspicuous but more interesting is the very early depiction of a bare-breasted female figure. The 18th century was not the time in Tyrol when women's bodies were depicted in their most natural form in public.

The Helblinghaus was also ahead of its time for many in other respects. In the early 19th century, the then owner and namesake of the house, Sebastian Helbling, served what was then a newfangled drink for many people. For a long time, coffee was not an everyday drink, but an exclusive and expensive pleasure for eccentric elites. In 1713, the city council decided to authorise the purchase of coffee only in pharmacies. Similar to Red Bull In the 1990s, the exotic drink was under general suspicion. As demand increased and coffee gradually found its way into the upper classes at least, the regulations were relaxed. The Company Unterberger&Comp Kolonialwaren at Herzog-Friedrich-Straße 26 and Coffee Nosko at Seilergasse 18 were the first speciality coffee shops in Innsbruck. The Helblinghaus was probably one of the first coffee houses in the city.

In the early 20th century, the house was home to a Catholic casino. This was not a gambling establishment, but the meeting place of Innsbruck's casino movement, a conservative political faction that was formed in the revolutionary year of 1848. Over the decades, the movement split into several wings, including an offshoot in the Habsburg Empire, which had no longer been represented in the German Confederation since 1867. The branch in Innsbruck was made up of academics and clerics with close ties to the church. The association opposed the Greater German Liberals, who dominated the municipal council under Mayor Wilhelm Greil, and the Social Democrats. Although it was agreed that the German population was superior to the other nationalities in the multinational Danube Monarchy, there was little else in common. The supporters of the casino movement wanted to maintain the status quo in political and social life. Many of them were Jesuits or had at least enjoyed their education under the wing of the order. Keeping schools and education under the care of the church was naturally a major concern for them. In the late days of the monarchy, the movement opposed the universal and free suffrage that social democracy wanted to introduce. Equal rights for men and women were also a thorn in their side. Today, the baroque building houses shops and offices.

Maria help Innsbruck!

The veneration of saints and popular piety always walked a fine line between faith, superstition and magic. In the Alps, where people were more exposed to the almost inexplicable environment than in other regions, this form of faith took on remarkable and often bizarre forms. Saints were invoked for help with various everyday tasks. St Anne was supposed to protect the house and hearth, while St Notburga of Rattenberg, who was particularly popular in Tyrol, was prayed to for a good harvest. When fertilisers and agricultural machinery were increasingly used for this purpose, she rose to become the patron saint of women wearing traditional costumes. Miners entrusted their fate in their dangerous job underground to St Barbara and St Bernard. The chapel at the manor houses in Halltal near Innsbruck provides a fascinating insight into the world of faith between Begging spirit and worship of various local patron saints. The saint who still outshines all others in terms of veneration is Mary. From the consecration of herbs at the Assumption of Mary to the right-turning water in Maria Waldrast at the foot of the Serles and votive images in churches and chapels, she is a favourite permanent guest in popular piety. If you take a careful stroll through Innsbruck, you will find a special image on the facades of buildings time and again: the Gnadenbild Mariahilf by Lucas Cranach (ca. 1472 - 1553).

Cranach's Madonna is one of the most popular and most frequently copied depictions of Mary in the Alpine region. The painting is a reinterpretation of the classic iconographic Mother of God. Similar to the Mona Lisa da Vinci, which was painted at a similar time, Mary smiles mischievously at the viewer. Cranach dispensed with any form of sacralisation such as a crescent moon or halo and has her appear in contemporary everyday clothing. The red-blonde hair of mother and child transports her from Palestine to Europe. The saint and virgin Mary became an ordinary woman with a child from the upper middle class of the 16th century.

The creation, journey and veneration of the Mariahilf miraculous image tell the story of the Reformation, Counter-Reformation and popular piety in the German lands in miniature. The odyssey of the painting, which measures just 78 x 47 cm, began in what is now Thuringia at the royal court, one of the cultural centres of Europe at the time. Elector Frederick III of Saxony (1463 - 1525) was a pious man. He owned one of the most extensive collections of relics of the time. Despite his deep roots in the popular belief in relics and his pronounced penchant for Marian devotion, he supported Martin Luther in 1518 not only for religious reasons, but also for reasons of power politics. Free passage from the powerful prince and accommodation at Wartburg Castle enabled Luther to work on the German translation of the Holy Scriptures and his vision of a new, reformed church.

As was customary at the time, Friedrich also had a Art Director in his entourage. Lucas Cranach had been a court painter in Wittenberg since 1515. Like other painters of his time, Cranach was not only extremely productive, but also extremely enterprising. In addition to his artistic activities, he ran a pharmacy and a wine tavern in Wittenberg. Thanks to his financial prosperity and reputation, he was mayor of the town from 1528. Cranach was regarded as a quick painter with great output. He recognised art as a medium for capturing and disseminating the spirit of the times. Like Albrecht Dürer, he created popular works with a wide reach. His portraits of the high society of the time still characterise our image of celebrities today, such as those of his employer Frederick, Maximilian I, Martin Luther and his colleague Dürer.

Cranach and the church critics Philipp Melanchthon and Martin Luther met at Wittenberg Castle. It was through this acquaintance at the latest that the artist became a supporter of the new, reformed Christianity, which did not yet have an official manifestation. The ambiguities in the religious beliefs and practices of this period before the official schism are reflected in Cranach's works. Despite Luther and Melanchthon's rejection of the veneration of saints, the cult of the Virgin Mary and iconographic representations in churches, Cranach continued to paint for his patrons according to their taste.

Just as unclear as the transition from one denomination to another in the 16th century is the date of origin of the The miraculous image of Mariahilf. Cranach painted it sometime between 1510 and 1537 either for the household of Frederick's sister-in-law, Duchess Barbara of Saxony, or for the Church of the Holy Cross in Dresden. Art experts are still divided today. The friendship between Cranach and Martin Luther suggests that Cranach painted it after his conversion to Lutheranism and that this secularised depiction of a mother and child is an expression of a new religious world view. However, it is entirely possible that the business-minded artist painted the picture without any ideological background, but as an expression of the fashion of the time even before Luther's arrival in Wittenberg.

After Frederick's death, Cranach entered the service of his successor, John Frederick I of Saxony. When his employer was taken prisoner by the emperor after the Battle of Mühlberg in 1547, court painter Cranach followed him to Augsburg and Innsbruck despite his advanced age. After five years in the wake of the hostage, who was probably housed in luxury, Cranach returned to Wittenberg, where he succumbed to his biblical age by the standards of the time.

The Gnadenbild Mariahilf was transferred to the Kunstkammer of the Saxon sovereign during the turbulent years of the confessional wars, probably to save it from destruction by zealous iconoclasts. Almost 65 years later, like its creator before it, it was to find its way to Innsbruck along winding paths. When the art-loving Bishop of Passau from the House of Habsburg was a guest at court in Dresden in 1611, he chose Cranach's miraculous painting as a gift and took it with him to his prince-bishop's residence on the Danube. His cathedral dean saw it there and was so impressed that he had a copy made for his home altar. A pilgrimage cult quickly developed around the picture.

When the Bishop of Passau became Archduke Leopold V of Austria and Prince of Tyrol seven years later, the popular painting moved with its owner to the court in Innsbruck. His Tuscan wife Claudia de Medici kept the cult of the Virgin Mary in the Italian tradition alive even after his death. Both the Servite Church and the Capuchin monastery were given altars and images of the Virgin Mary. However, nothing was more popular than Cranach's miraculous image. In order to protect the city during the Thirty Years' War, the image was often taken from the court chapel and displayed for public veneration. During these mass prayers, the desperate population of Innsbruck shouted a loud "Maria Hilf" ("Mary Help") at the small painting, a practice that had become part of popular belief thanks to the Jesuits. In 1647, at the moment of greatest need, the Tyrolean estates swore to build a church around the painting to protect the country from devastation by Bavarian and Swedish troops. The fact that the reformed depiction of St Mary, painted by a friend of Martin Luther, was invoked to protect the city from Protestant troops is probably not without a certain irony.

Although the Mariahilf church was built, the painting was exhibited in 1650 in the parish church of St Jakob within the safe city walls. The newly built church received a copy made by Michael Waldmann. It was not to be the last of its kind. The motif and Cranach's depiction of the Mother of God became extremely popular and can still be found today not only in churches but also on countless private houses. Art became a mass phenomenon through these copies. The image of the Virgin Mary had migrated from the private property of the Saxon prince to the public sphere. Centuries before Andy Warhol and Roy Lichtenstein, Cranach and Dürer had become widely copied artists and their paintings had become part of public space and everyday life. The original of the The miraculous image of Mariahilf may hang in St Jacob's Cathedral, but the copy and the parish that grew up around it gave its name to an entire district.

Baroque: art movement and art of living

Anyone travelling in Austria will be familiar with the domes and onion domes of churches in villages and towns. This form of church tower originated during the Counter-Reformation and is a typical feature of the Baroque architectural style. They are also predominant in Innsbruck's cityscape. Innsbruck's most famous places of worship, such as the cathedral, St John's Church and the Jesuit Church, are in the Baroque style. Places of worship were meant to be magnificent and splendid, a symbol of the victory of true faith. Religiousness was reflected in art and culture: grand drama, pathos, suffering, splendour and glory combined to create the Baroque style, which had a lasting impact on the entire Catholic-oriented sphere of influence of the Habsburgs and their allies between Spain and Hungary.

The cityscape of Innsbruck changed enormously. The Gumpps and Johann Georg Fischer as master builders as well as Franz Altmutter's paintings have had a lasting impact on Innsbruck to this day. The Old Country House in the historic city centre, the New Country House in Maria-Theresien-Straße, the countless palazzi, paintings, figures - the Baroque was the style-defining element of the House of Habsburg in the 17th and 18th centuries and became an integral part of everyday life. The bourgeoisie did not want to be inferior to the nobles and princes and had their private houses built in the Baroque style. Pictures of saints, depictions of the Mother of God and the heart of Jesus adorned farmhouses.

Baroque was not just an architectural style, it was an attitude to life that began after the end of the Thirty Years' War. The Turkish threat from the east, which culminated in the two sieges of Vienna, determined the foreign policy of the empire, while the Reformation dominated domestic politics. Baroque culture was a central element of Catholicism and its political representation in public, the counter-model to Calvin's and Luther's brittle and austere approach to life. Holidays with a Christian background were introduced to brighten up people's everyday lives. Architecture, music and painting were rich, opulent and lavish. In theatres such as the Comedihaus dramas with a religious background were performed in Innsbruck. Stations of the cross with chapels and depictions of the crucified Jesus dotted the landscape. Popular piety in the form of pilgrimages and the veneration of the Virgin Mary and saints found its way into everyday church life.

The Baroque piety was also used to educate the subjects. Even though the sale of indulgences was no longer a common practice in the Catholic Church after the 16th century, there was still a lively concept of heaven and hell. Through a virtuous life, i.e. a life in accordance with Catholic values and good behaviour as a subject towards the divine order, one could come a big step closer to paradise. The so-called Christian edification literature was popular among the population after the school reformation of the 18th century and showed how life should be lived. The suffering of the crucified Christ for humanity was seen as a symbol of the hardship of the subjects on earth within the feudal system. People used votive images to ask for help in difficult times or to thank the Mother of God for dangers and illnesses they had overcome. Great examples of this can be found on the eastern façade of the basilica in Wilten.

The historian Ernst Hanisch described the Baroque and the influence it had on the Austrian way of life as follows:

Österreich entstand in seiner modernen Form als Kreuzzugsimperialismus gegen die Türken und im Inneren gegen die Reformatoren. Das brachte Bürokratie und Militär, im Äußeren aber Multiethnien. Staat und Kirche probierten den intimen Lebensbereich der Bürger zu kontrollieren. Jeder musste sich durch den Beichtstuhl reformieren, die Sexualität wurde eingeschränkt, die normengerechte Sexualität wurden erzwungen. Menschen wurden systematisch zum Heucheln angeleitet.

The rituals and submissive behaviour towards the authorities left their mark on everyday culture, which still distinguishes Catholic countries such as Austria and Italy from Protestant regions such as Germany, England or Scandinavia. The Austrians' passion for academic titles has its origins in the Baroque hierarchies. The expression Baroque prince describes a particularly patriarchal and patronising politician who knows how to charm his audience with grand gestures. While political objectivity is valued in Germany, the style of Austrian politicians is theatrical, in keeping with the Austrian bon mot of "Schaumamal".

Wilhelm Greil: DER Bürgermeister Innsbrucks

One of the most important figures in the town's history was Wilhelm Greil (1850 - 1923). From 1896 to 1923, the entrepreneur held the office of mayor, having previously helped to shape the city's fortunes as deputy mayor. It was a time of growth, the incorporation of entire neighbourhoods, technical innovations and new media. The four decades between the economic crisis of 1873 and the First World War were characterised by unprecedented economic growth and rapid modernisation. Private investment in infrastructure such as railways, energy and electricity was desired by the state and favoured by tax breaks in order to lead the countries and cities of the ailing Danube monarchy into the modern age. The city's economy boomed. Businesses sprang up in the new districts of Pradl and Wilten, attracting workers. Tourism also brought fresh capital into the city. At the same time, however, the concentration of people in a confined space under sometimes precarious hygiene conditions also brought problems. The outskirts of the city and the neighbouring villages in particular were regularly plagued by typhus. 

Innsbruck city politics, in which Greil was active, was characterised by the struggle between liberal and conservative forces. Greil belonged to the "Deutschen Volkspartei", a liberal and national-Great German party. What appears to be a contradiction today, liberal and national, was a politically common and well-functioning pair of ideas in the 19th century. The Pan-Germanism was not a political peculiarity of a radical right-wing minority, but rather a centrist trend, particularly in German-speaking cities in the Reich, which was significant in various forms across almost all parties until after the Second World War. Innsbruckers who were self-respecting did not describe themselves as Austrians, but as Germans. Those who were members of the liberal Innsbrucker Nachrichten of the period around the turn of the century, you will find countless articles in which the common ground between the German Empire and the German-speaking countries was made the topic of the day, while distancing themselves from other ethnic groups within the multinational Habsburg Empire. Greil was a skilful politician who operated within the predetermined power structures of his time. He knew how to skilfully manoeuvre around the traditional powers, the monarchy and the clergy and to come to terms with them. 

Taxes, social policy, education, housing and the design of public spaces were discussed with passion and fervour. Due to an electoral system based on voting rights via property classes, only around 10% of the entire population of Innsbruck were able to go to the ballot box. Women were excluded as a matter of principle. Relative suffrage applied within the three electoral bodies, which meant as much as: The winner takes it all. Greil wohne passenderweise ähnlich wie ein Renaissancefürst. Er entstammte der großbürgerlichen Upper Class. Sein Vater konnte es sich leisten, im Palais Lodron in der Maria-Theresienstraße die Homebase der Familie zu gründen.Massenparteien wie die Sozialdemokraten konnten sich bis zur Wahlrechtsreform der Ersten Republik nicht durchsetzen. Konservative hatten es in Innsbruck auf Grund der Bevölkerungszusammensetzung, besonders bis zur Eingemeindung von Wilten und Pradl, ebenfalls schwer. Bürgermeister Greil konnte auf 100% Rückhalt im Gemeinderat bauen, was die Entscheidungsfindung und Lenkung natürlich erheblich vereinfachte. Bei aller Effizienz, die Innsbrucker Bürgermeister bei oberflächlicher Betrachtung an den Tag legten, sollte man nicht vergessen, dass das nur möglich war, weil sie als Teil einer Elite aus Unternehmern, Handelstreibenden und Freiberuflern ohne nennenswerte Opposition und Rücksichtnahme auf andere Bevölkerungsgruppen wie Arbeitern, Handwerkern und Angestellten in einer Art gewählten Diktatur durchregierten. Das Reichsgemeindegesetz von 1862 verlieh Städten wie Innsbruck und damit den Bürgermeistern größere Befugnisse. Es verwundert kaum, dass die Amtskette, die Greil zu seinem 60. Geburtstag von seinen Kollegen im Gemeinderat verliehen bekam, den Ordensketten des alten Adels erstaunlich ähnelte. 

Under Greil's aegis and the general economic upturn, fuelled by private investment, Innsbruck expanded at a rapid pace. In true merchant style, the municipal council purchased land with foresight in order to enable the city to innovate. The politician Greil was able to rely on the civil servants and town planners Eduard Klingler, Jakob Albert and Theodor Prachensky for the major building projects of the time. Infrastructure projects such as the new town hall in Maria-Theresienstraße in 1897, the opening of the Mittelgebirgsbahn railway, the Hungerburgbahn and the Karwendelbahn were realised during his reign. Other highly visible milestones were the renovation of the market square and the construction of the market hall. 

In addition to the prestigious large-scale projects, however, many inconspicuous revolutions emerged in the last decades of the 19th century. Much of what was driven forward in the second half of the 19th century is part of everyday life today. For the people of the time, however, these things were a real sensation and life-changing. Greil's predecessor, Mayor Heinrich Falk (1840 - 1917), had already made a significant contribution to the modernisation of the town and the settlement of Saggen. Since 1859, the lighting of the town with gas pipelines had progressed steadily. With the growth of the town and modernisation, the cesspits, which served as privies in the back yards of houses and were sold to surrounding farmers as fertiliser after being emptied, became an unreasonable burden for more and more people. In 1880, the RaggingThe city was responsible for the emptying of the lavatories. Two pneumatic machines were to make the process at least a little more hygienic. Between 1887 and 1891, Innsbruck was equipped with a modern high-pressure water pipeline, which could also be used to supply fresh water to flats on higher floors. For those who could afford it, this was the first opportunity to install a flush toilet in their own home. 

Greil continued this campaign of modernisation. After decades of discussions, the construction of a modern alluvial sewerage system began in 1903. Starting in the city centre, more and more districts were connected to this now commonplace luxury. By 1908, only the Koatlackler Mariahilf and St. Nikolaus were not connected to the sewerage system. The new abattoir in Saggen also improved hygiene and cleanliness in the city. With a few exceptions, poorly controlled farmyard slaughterhouses were a thing of the past. The cattle arrived at the Sillspitz by train and were professionally slaughtered in the modern facility. Greil also transferred the gasworks in Pradl and the power station in Mühlau to municipal ownership. Street lighting was converted from gas lamps to electric lighting in the 20th century. In 1888, the hospital moved from Maria-Theresienstraße to its current location. 

The mayor and municipal council were able to Innsbrucker Renaissance In addition to the growing economic power in the pre-war period, the church could also rely on patrons from the middle classes. While technical innovations and infrastructure were the responsibility of the liberals, the care of the poorest remained with clerically-minded forces, although no longer with the church itself. Baron Johann von Sieberer donated the old people's asylum and the orphanage in Saggen. Leonhard Lang donated the building, previously used as a hotel, to which the town hall moved from the old town in 1897, in return for the town's promise to build a home for apprentices. 

In contrast to the booming pre-war era, the period after 1914 was characterised by crisis management. In his final years in office, Greil accompanied Innsbruck through the transition from the Habsburg Monarchy to the Republic, a period characterised above all by hunger, misery, scarcity of resources and insecurity. He was 68 years old when Italian troops occupied the city after the First World War and Tyrol was divided at the Brenner Pass, which was particularly bitter for him as a representative of German nationalism. Although the Social Democrats won their first election in Innsbruck in 1919, Greil remained mayor thanks to the majorities in the municipal council. He died in 1928 as an honorary citizen of the city of Innsbruck at the age of 78. Wilhelm-Greil-Straße was named after him during his lifetime.